Beer Advertisement Campaign

In this project I created a promotional campaign for a brewing company named Next Level Brewing. This company specializes in creating brews for videogames new and old. The specific lineup of beer advertised in this campaign was their new Detroit Become Human lineup focusing on the three main characters. For this promo I took inspiration from the games design focusing on futuristic looks of holograms, type colour and overall package design to make it look like it would fit right into the game. The promo kit consists of a magazine ad, social media ads, and a table talker and t-shirt for restaurant promo